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College of Hospitality, Retail and Sport Management

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Department of Sport and Entertainment Management professors earn prestigious award for recently published book

Department of Sport and Entertainment Management professors Richard Southall and Mark Nagel, along with their co-authors, received the prestigious NASSS Outstanding Book Award for their groundbreaking analysis of amateurism in college sports in The NCAA and the Exploitation of College Profit-Athletes: An Amateurism That Never Was.

December 2024 HRSM student, faculty, staff and alumni notes

The College of Hospitality, Retail and Sport Management at the University of South Carolina closed out 2024 with remarkable achievements from its students, faculty, staff and alumni, underscoring the college's commitment to excellence and innovation.

College of HRSM Innovation Study Tour Program launches with NYC visit

The College of Hospitality, Retail and Sport Management launched the Innovation Study Tour Program, beginning with a visit to New York City, where students explored global innovation hubs and engaged with leading industry professionals.

PGA TOUR and college sports veteran Gary Sobba joins USC

Renowned sports executive Gary Sobba has joined the University of South Carolina's Department of Sport and Entertainment Management faculty, bringing decades of experience from the PGA TOUR and college athletics to prepare the next generation of industry leaders.

Innovation takes center stage at 2024 SEVT Conference

The 2024 SEVT Conference at the University of South Carolina brought together industry leaders, students and innovators to celebrate milestones, explore the future of sport and entertainment management, and connect the next generation of professionals with career opportunities.

Two USC colleges join forces to tackle the future of the sports industry

The College of Hospitality, Retail and Sport Management is teaming up with the College of Information and Communications to explore graduate programs and professional development for the sports industry.

November 2024 HRSM student, faculty, staff and alumni notes

Explore the November 2024 edition of HRSM News and Notes, showcasing the latest achievements and updates from USC students, faculty, staff and alumni, including prestigious internships, certifications, career advancements and impactful presentations.

Panthers' owners offer VIP experience for USC Tepper Scholars

USC's Tepper Scholars experienced a VIP day at a Carolina Panthers game, meeting with team executives and the Teppers. They explored sports management insights, field activities and premium game access. This visit emphasized the program's focus on mentorship, networking and personal growth beyond financial support.

HRSM student builds sports industry career through high-impact experiences

Sports are in Jarett Mayfield’s blood. Born and raised in Rock Hill, South Carolina — nicknamed Football City, USA for the number of professional athletes the city produces — Mayfield is a distant cousin of Minnesota Vikings cornerback Stephon Gilmore and Miami Marlins pitcher Xzavion Curry. His brother is a production assistant for the NBA. Now, as a senior sports and entertainment management major in the College of Hospitality, Retail and Sport Management, Mayfield is poised to forge his own path in the sports industry.

University of South Carolina alumnus helps lead the way in ticketing for big events

The sport and entertainment management industry offers an incredible array of roles and paths to career success. University of South Carolina alumnus Brannon Desseyn found his niche early, leading to a career as a leader with the world's most prominent ticket sales platforms.

 

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